A spicy cross
pollination
of creative, 
wine enthusiast 
and storyteller.

As a passionate storyteller and the Director of Brand Marketing & Content at PRG, my decade-plus journey has been more than just a career; it's been an adventure in shaping narratives.

 

My role at PRG has been multifaceted: from unveiling the stories behind some of pop culture's most iconic moments to spearheading digital initiatives that have anchored PRG's position as the industry leader. To me, marketing is a dance of artistry and accuracy, a balance that's been crucial in elevating PRG's products --- a feat acknowledged by an Emmy® Award in Engineering.

 

Whether helming video series for global powerhouses like F1, large corporate entities or music legends like Coldplay and Drake, my focus remains on crafting narratives that emotionally engage an audience. I'm also deeply immersed in the analytical side of marketing, using tools like Google Analytics and CRM to drive revenue and unlock new and innovative campaign strategies.

 

In every project, my goal is to blend innovation with intuition and data with creativity, ensuring that each narrative we create not only reaches its audience but also makes a lasting impression.